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Research Help Guide: Market Reports and Consumer Data

Getting Research Help

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Get lengthier and more specialized research help with our book an appointment service.

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Visit the Research Help Desk on the main floor of the Library for help.

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Workshops are scheduled throughout the term.

Online Guides and Videos

How-to guides and videos on writing, research and citation 

Quick Summary

Market Reports and Consumer Data

You can find important market reports of key industries and consumer goods in the following databases:   

Marketing Research Guide 

Market Reports Databases

Best Bets

Additional Resources

Free web resources for Market Reports

Consumer Data Databases

Suggested index terms for PsycArticles/PsycNet:

  • Consumer behavior
  • Consumer attitudes
  • marketing
  • decision making
  • advertising
  • brand preferences
  • brand names
  • costs and cost analysis
  • choice behavior
  • consumer satisfaction
  • Quality of services
  • loyalty