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A guide to using resources related to marketing.

Industry Research Databases

Industry Classification Codes

Industry classification codes are numerical systems used to organize information about a particular industry.  Industrial classification codes are used by government agencies, market-research firms and throughout various publications. Below are links to search options, in a selection of these codes:

Industry Classification System - Canada

Industry Classification System - United States & Global

  • North American Industry Classification System United States, NAICS United States
  • International Standard Industrial Classification United Nations, ISIC (Passport GMID database uses the ISIC)
  • Global Industrial Classification Standard, GICS (FP Infomart database includes options to use the GICS)