Getting Research Help
Book a Research Appointment
Get lengthier and more specialized research help with our book an appointment service.
Visit our Research Help Desk
Visit the Research Help Desk on the main floor of the Library for help.
Attend a Workshop
Workshops are scheduled throughout the term.
Online Guides and Videos
How-to guides and videos on writing, research and citation
Market Share Databases
Market Share represents the proportion of an industry or market that the business serves. It serves as a measure of the company's importance within its field.
Students are encouraged to search for competitiveness and market-share related information in annual reports and other filings, though it may not always be included. It may also be found at other authoritative Internet sources and industry analyst articles.
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Passport This link opens in a new windowPassport, from Euromonitor International, is a comprehensive market research platform that delivers global data and in-depth analysis on industries, markets, companies, economies and consumers. With coverage spanning 210 countries and 99.9% of the world’s consumers, it supports research assignments across many subjects. It’s an invaluable resource for creating impactful, real-world projects, whether you’re focused on scenario planning, forecasting, crafting product and brand strategies, or conducting SWOT and PEST analyses.
With access to market sizes, market shares, company and brand data and interactive dashboards to identify trends, Passport simplifies data comparison across categories and countries by using consistent methodologies.
